ISSCA to Launch Postgraduate Studies Program in Regenerative Medicine
MIAMI, July 20 , 2020— The international Society for Stem Cell Application ISSCA and Medicel Chile have announced plans to launch a post graduate studies program in stem cell therapies and regenerative medicine in 2020.
The program will include Seven days of intensive, interactive training coursework with classroom instruction and laboratory practice through didactic lectures, hands-on practical experience in laboratory protocols and relevant lessons in regulatory practices. Medicel’s Chief Scientific Officer and Other leading Scientists will teach the coursework and perform laboratory instruction, accompanied by a series of guest lecturers from the Global Stem Cells Group faculty of scientists.
Attendees will receive hands-on training in techniques for a variety of laboratory processes, and gain insight into the inner workings of a cGMP laboratory and registered tissue bank. Regenerative medicine experts with more 15 years of experience in the field will train attendees and provide the necessary tools to implement regulatory and clinical guidelines in a cGMP laboratory setting
The graduate course will be scheduled 3 times during 2020 starting February 23rd
“ Our end goal in Launching this Fellowship program is to help physicians that are looking for really advanced and formal training in Cellular Therapies and Regenerative Medicine — We want to provide them the necessary skills and in depth specialization that is lacking in our smaller point of care programs ,” noted Benito Novas ISSCA Public Relations Director
To learn more about the February 2020 certification event in Santiago, or any of the other upcoming certification courses around the world, visit the ISSCA website. www.issca.us
About the International Society for Stem Cells Applications (ISSCA)
The International Society for Stem Cells Applications (ISSCA) is a multidisciplinary
community of scientists and physicians, all of whom aspire to treat diseases and lessen
human suffering through advances in science, technology, and the practice of regenerative
medicine. Incorporated and Trademarked in the United States of America as a non-profit entity, ISSCA is focused on promoting excellence and standards in the field of regenerative medicine.
ISSCA bridges the gaps between scientists and practitioners in Regenerative Medicine.
Their code of ethics emphasizes principles of morals and ethical conducts.
ISSCA’s vision is to take a leadership position in promoting excellence and setting
standards in the regenerative medicine fields of publication, research, education, training,
and certification. ISSCA serves its members through advancements made to the specialty
of regenerative medicine. They aim to encourage more physicians to practice regenerative
medicine and make it available to benefit patients both nationally and globally.
For more information, please visit the ISSCA’s website or send an email to
info@stemcellsgroup.com
About Medicel Chile
Medicel Chile is one of the premiere regenerative medicine treatment centers in the country of Chile, conveniently located in Santiago de Chile, one of the largest metropolitan areas in Latin America. Medicel carries with it a reputation as one of the most scientifically advanced and professional regenerative medicine Laboratories in Chile, and this is in no small part due to its highly-qualified team of scientists and medical professionals and advisers, who research tirelessly to head new breakthroughs in the fields of cellular therapy and cryopreservation, which is the freezing of a stem cell sample to ensure its longevity and freshness, should the patient receiving the service ever wish to use their frozen cells for some future malady.
- Published in News/Events
Websites that convert inquiries – Medical Marketing
Do you want a website that converts quotes?
Have you ever wondered which cosmetic clinic sites convert the best and what are they doing now?
Many people immediately name Amazon as the top converting site based on the variety and volume of products you ship. It is true but they are selling products and you are selling Medical services, so you must take some of their strategies and adjust them. Here is what you can do to improve your conversion rates.
Conversion Strategy # 1: Make Your Site Incredibly Easy and Simple to Search and Navigate
Your site should be Easy to navigate for prospective patients, it is vital that they can get directly to the place on your page where the information about the procedure they are interested in is without many clicks. Be sure to include patient testimonials and ratings for that procedure, lots of before and after photos of that particular procedure, and a button for a call to action (where you can be contacted immediately).
Conversion Strategy # 2: Fix Your 404 Pages Down
Missing pages and broken links send your prospective patients directly to your competitor’s website. The Internet has created an interaction for your visitors to get immediate information from you or they will go elsewhere
This problem is more common than you imagine … your practice changes and you hire someone new to reconfigure your page, they move outdated articles, you delete old publications and the links are lost. When you hire a lot of people to work on the site simultaneously, several webmasters will have “many cooks in the kitchen” and the result is links that lead to NOTHING. Increasing your bounce rates and getting penalized by Google
It’s important that your IT staff is constantly auditing for broken links and missing pages. Then redirect to at least your home page or add your menu of services so the prospective patient can return to the procedure they were interested in.
Better yet, add a comment box so your visitor can ask you questions and interact with you.
Another important tip is not to reload the pages with elements that affect the loading speed.
I recommend that you use simple WordPress, so that the page looks clean and loads very fast, preventing the prospect from retiring or getting frustrated by not being able to navigate with the necessary speed. There are free tools to test the loading speed of your site.
Using Fiver.com you will find very cheap providers that can correct these issues that, although they seem simple, can make the difference between a prospect that converts and one that withdraws with your competition.
- Published in Blog
Conversion Rate in Medical Marketing
A common question I get from my clients is, “What is a good conversion rate?”
It’s hard to tell because you are only aware of the numbers from your practice and cannot compare with the conversion rates of the competition. Or maybe you think your rate of say around 50% is fine for you. Others pay me to train their staff to increase consultation conversion rates because they are clear that there is always room for improvement.When I start a new medical marketing project, I guarantee the client to increase their closing rate by at least 15 % One of the things I do is instill in people a new mindset, structure, and scripts, which help them make sense of the complicated “sales” process so they can convert without much effort. From this professional training, many clinic coordinators and managers have gone on to improve their conversion rate between 25% to 50%, reaching up to 80% … all happy, right?
The happy doctor. The staff with the best income in commissions. But we are not done … There are other KPIs that we have to address if we want to exponentially increase revenue, but most do not even measure them because they do not focus on these vital areas of the process.
To have a truly successful practice you have to go deep and measure, measure, measure … my students know my mantra … “only what I measure I can control, only what I control can I improve.” For example, When a prospect has filled out the form on the website … Or has sent a message through social networks … OR He clicked on your ad … Call us at the following number … ……. How many booked the consultation? Of those who reserved the consultation, how many showed up ready to contract the procedure? … and If they did not book a consultation, did you do a strategic follow-up? And, after the patient underwent the procedure, did they come back for their evolution photos? Did they give you good references on the internet? Did they recommend you to their friends? Did they come back for more? Can you imagine what would happen if you adjusted your processes and could increase your rates at each stage only by 10%, ……? what would it do for you? The answer is that it would be an exponential growth because 10% + 10% + 10% = 33% because you are increasing the chances of closing in each stage.
In order not to continue lecturing here, I give you simple strategies to fix these Processes and make the most of your marketing efforts …
Assign a team member to be the “patient experience coordinator”
It is vital that there is an employee in charge of monitoring the patient’s experience in your office, from the moment of contact until the visit and follow-up
This should only take a few hours per week, but it’s vital that you drain it in case you’re plugging the holes where conversions are missing and losing money.
This person, I call him “patient experience coordinator” must register as any prospect would register via the Internet. You should then monitor the phone call to make sure the secretary is doing a good job. They can also send an email to see how fast they are answering, etc. an answer,
Use an office phone to send text messages and whatsapp
Your patients like to send text messages and whatsapp as a primary form of communication so it is important to have a number with a quick response, intended for this purpose.
It is true for all patients but even more so for prospects who are looking for a doctor. “First to answer wins” so they have to be stacked and answer just between the message. If you don’t, your competitors sure will.
I even recommend that you use your own cell phone. You can also use the desktop WhatsApp version and assign a specific person … it is also important to keep your staff away from their cell phones during work hours.
“Train your staff to become ROCK Stars”
Anyone who’s good at something can do it with training and practice.
If you want your secretary to convert more calls and your coordinator to convert more inquiries, give them the tools they need to represent you professionally!
It is vital, both your image and your income depend on it!
Once they have the right mindset with proven scripts and a structure to follow, they will more confidently promote you as the best option for prospects who will become cash paying patients and refer you to their friends and family.
The training itself is not enough. ….. repetition, practice and responsibility so that these new strategies become the DNA of practice.
Hugs
- Published in Blog
Global Stem Cells Group to represent Rokit Biosciences
Global Stem Cells Group announces an agreement with the South Korean biotechnology giant known as Rokit Healthcare to represent the company’s technology in the Latin American market.
Miami, FL (PRUnderground) July 8th, 2020
The Global Stem Cells Group (GSCG) a world leader in Regenerative Medicine Technologies has signed an agreement with South Korean-based Rokit Healthcare, an esteemed bioprinter manufacturer that is committed to advancing the field of regenerative medicine and bettering the quality of life of people around the world.
The field of bioprinting is an extremely new one, but it shows great promise. Simply, it is the automated, computer aided deposition of bio-materials (which are cells, growth factors, and biocompatible polymers) for the manufacturing of functional human tissues or organs. Growth factors are harvested and used with a proprietary printing technology to create or regenerative damaged or diseased organs. Rokit Healthcare does this primarily through the proliferation of a machine that they dub an ‘organ regenerator’– it looks like a 3D printer, but instead of using plastics to create things, they use cells and materials that will be safe to implant within the human body.
The process of 3D bioprinting human tissues and organs is a revolutionary technology in the field of tissue engineering. One of the major challenges in regenerative medicine research and tissue engineering is mimicking the micro and macro environment of human tissues. In response to this challenge, advances in additive manufacturing have inspired scientists in Korea to develop novel bioprinting technology, for human tissues and organs.
With the advancements of 3D printing and regenerative medicine working together, the potential is seemingly limitless for the spreading of bioprinting technology, a process that is known as 4D Printing– and Global Stem Cells Group, in an effort make this revolutionary technology available to patients, has forged an agreement with Rokit Healthcare to promote, and distribute the company’s technology in Latin America-
The Invivo 4D Printer is Rokit Healthcare’s flagship product, and it is one that revolutionizes the application of regenerative medicine and growth factor-based therapies. creating a solution for personalized and improved patient care. By leveraging a combination of 3D and bioprinting technologies, it can better distribute a patient’s autologous tissues and cells, making it an invaluable tool for those that are looking to improve the efficacy of their results, especially for certain dermatological conditions including scarring.
“We’re extremely excited about this new opportunity and look forward to working with Rokit,” Says Benito Novas, CEO of the Global Stem Cells Group, “The Invivo 4D Printer is in a position to turn the practice of regenerative medicine onto its head, and we are planning on creating a training center in Cancun, Mexico exclusively to showcase and instruct other physicians in this cutting-edge technology,”
About Global Stem Cells Group
Global Stem Cells Group (GSCG) is a worldwide network that combines seven major medical corporations, each focused on furthering scientific and technological advancements to lead cutting-edge stem cell development, treatments, and training. The united efforts of GSCG’s affiliate companies provide medical practitioners with a one-stop hub for regenerative medicine solutions that adhere to the highest medical standards.
About ROKIT :
ROKIT Healthcare is a global healthcare company that is committed to providing an effective and autologous organ regeneration platform. In order to undertake this daunting task, the company uses proprietary biofabrication technologies that show promise in treating several types of diseases in the field of regenerative medicine. Through the proliferation of 4D bioprinting technology, autologous stem cell technologies, ROKIT Healthcare believes that supplying an avenue for organ regeneration will drastically change the way that everyday people trust and manage their own body.
About Global Stem Cells Group
Global Stem Cells Group (GSCG) is a worldwide network that combines seven major medical corporations, each focused on furthering scientific and technological advancements to lead cutting-edge stem cell development, treatments, and training. The united efforts of GSCG’s affiliate companies provide medical practitioners with a one-stop hub for stem cell solutions that adhere to the highest medical standards
- Published in News/Events
Global Stem Cells Group to Open New Facility in Portugal
The Stem Cell Center Network is an international network of regenerative medicine practitioners. The new Portuguese center will be located in the clinic of Dr. Hugo Madeiras, a highly-accredited Physician who will preside over the facility as Global Stem Cells Group’s chief representative in Portugal
Miami, FL (PRUnderground) July 10th, 2020
The Stem Cell Center Network ( a Division of Global Stem Cells Group ) an international network of regenerative medicine practitioners . Dedicated to promoting the research and development of the field of regenerative medicine, and strives to bring patients cutting-edge treatments that make use of the ever-growing list of benefits that regenerative medicine carry. This week, in a part of their effort to expand their foothold in medical communities around the world, the Stem Cell Center Network has announced the opening of a new training facility in Lisbon, Portugal.
Over the years, the Stem Cell Center Network has sought out to aggressively expand and roll out new membership opportunities, programs, events, and more– an effort that has been redoubled in the last five years. As a result, we have added members that practice regenerative medicine under our banner in over twenty five countries spread across five continents.
The new Portuguese center will be located in the clinic of Dr. Hugo Madeiras, a highly-accredited physician and scientist who will preside over the facility as the Global Stem Cells Group chief representative in Portugal. As the CEO and founder of the Clinic of Advanced Implantology, he focuses exclusively on implantology, esthetics, and digital workflows, and collaborates with over twenty doctors and seventy resources in total. He is also the clinical collaborator for the Straumann Group, a faculty which includes product testing, lecturing, and the creation and delivery of educational content.
Dr. Madeiras graduated from the Instituto Superior de Ciências da Saúde Egas Moniz in Medicine in 2007, and with a Master in Oral Rehabilitation from CESPU in 2009. With his over ten year of experience in the field, he acts as a speaker at several national and international congresses that go over developments and new treatment protocols in the field of dentistry.
“This new center will help in bringing regenerative medicine to the people of Lisbon. It will treat patients with a wide variety of different diseases, but with a special emphasis on Aesthetic Medicine,” Said Benito Novas CEO of the Global Stem Cells Group about the new Stem Cell Center Network partnership, “This new facility will be at the top of the line, a place where Portuguese doctors can come to learn about regenerative medicine protocols, and the advancements that have been made in the field. I am incredibly excited to be working in partnership with Global Stem Cells Group , and look forward to many years as a program leader here in Portugal,”
Stem Cell Center Network plans for the clinic to open in September 2020– and with that date looming closer and closer with each passing week, a date has also been agreed upon for the clinic’s inaugural training– indeed, it will be a place for doctors around the country to convene and learn, share, and research the complexities and applications of regenerative medicine. Barring any extenuating circumstances, the next first Regenerative Medicine Certification Training in the Portuguese clinic will take place on September 25 & 26th, 2020– just weeks after its formal opening. With only 10 spots available, applicants are encouraged to sign up soon for the hands-on training course.
To sign up today, visit: www.issca.usAbout Global Stem Cells Group
Global Stem Cells Group (GSCG) is a worldwide network that combines seven major medical corporations, each focused on furthering scientific and technological advancements to lead cutting-edge stem cell development, treatments, and training. The united efforts of GSCG’s affiliate companies provide medical practitioners with a one-stop hub for stem cell solutions that adhere to the highest medical standards.
About International Society for Stem Cells Applications
The International Society for Stem Cells Applications (ISSCA) is a multidisciplinary community of scientists and physicians, all of whom aspire to treat diseases and lessen human suffering through advances in science, technology, and the practice of regenerative medicine. Incorporated under the Republic of Korea as a non-profit entity, the ISSCA is focused on promoting excellence and standards in the field of regenerative medicine.
ISSCA bridges the gaps between scientists and practitioners in Regenerative Medicine. Their code of ethics emphasizes principles of morals and ethical conducts.
At ISSCA, their vision is to take a leadership position in promoting excellence and setting standards in the regenerative medicine fields of publication, research, education, training, and certification. ISSCA serves its members through advancements made to the specialty of regenerative medicine. They aim to encourage more physicians to practice regenerative
medicine and make it available to benefit patients both nationally and globally.
For more information, please visit https://www.issca.us/ or send an email to info@stemcellsgroup.com
- Published in News/Events
5 Vital KPIs to Generate Stable Income
There are 5 essential operations to convert patients that must occur in ANY successful aesthetic clinic
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If you lose any of these 5 key elements, you are leaving a lot of money on the table, I’m talking thousands of dollars.
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However, the reality is that most practices focus on just ONE area (instead of all five) and that is hurting you, and you don’t realize it.
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I guarantee that if you focus your time and energy on these five areas, you will attract more patients, close more procedures, and earn more money… with less effort.
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Here are the 5 key areas:
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1- Generate prospects
2- Convert people who call by phone into face-to-face consultations
3- Turn face-to-face consultations into paid procedures
4 -Encourage these patients to return, give you online ratings, post benefits and share on networks
5- Build an army of enthusiastic fans who refer you to their friends and family.
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Think about it. Tell me if it’s not true that most of your procedures come from referrals or existing patients coming back for more?
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Therefore, the biggest problem holding you back is your limited focus only on “getting more potential patients.” You are spending a lot of money on SEO, google adwords, social media and directories AND you spend a lot of time creating content for your Instagram and Facebook followers.
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I understand that it is exciting to get lots of likes and comments, but here’s the trick… Leads are only a small part of the process
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It is necessary to convert these leads because if you cannot monetize them, you are throwing money down the drain.
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However, if you KNOW how to monetize using the aforementioned key elements KPI
then you can dominate your competitors
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Focusing on a plan that includes actions on these 5 KPIs will make all the difference in your income
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Now I suggest that before discarding a certain marketing strategy, carefully observe your results and back-end processes in order to make sure that it is not really working.
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Always before making a decision ask yourself the following:
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How quickly do you respond to leads?
Can the secretary turn callers into appointments?
As a doctor are you and your team prepared to turn inquiries into paid procedures? < br /> Do you have a plan to encourage our patients to return and refer?
If any of the answers is negative, consider how much it is costing you not to take the correct actions.
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Attracting new cosmetic patients via the internet has become a great challenge for too expensive for doctors like you,
Now more than ever it is vital to have your operations in excellent shape
- Published in Blog
GLOBAL STEM CELLS GROUP ANNOUNCES THE LAUNCH OF ITS NEW DIVISION VITA NOVAS
A Step towards the Actualization of Regenerative Medicine
The Global Stem Cells Group takes another luminary step by launching its new company VITA NOVAS in the field of Regenerative medicine. Vita Novas is a mobile IV infusion company that provides in-home treatments to patients in need of immune modulation to help fight infections, viruses, and diseases. Under the banner of GSCG, Vita Novas is ready to launch in 26 countries in the first year of its inception.
Having the cushion of an already established worldwide network and 10 years of experience of GSCG, VITA NOVAS has already gained ground with the inherited reputation of quality, innovation, and professionalism. The VITA NOVAS’ program delivers micronutrients and stimulating biological products like Exosomes and Mesenchymal Stem Cells intravenously, guaranteeing an effective way for the ingredients to become immediately available to the cells. This greatly decreases the time it takes for the medication or supplements to take effect. Patient-centred carved out packages The Shield, the Fighter, and the Lightening are delivered on-demand to homes, offices, or hotels administered by certified healthcare professionals.
Believing on the percept of Prevent-Protect-Thrive, VITA NOVAS aspires to set standards in the industry, and committed to ensure in-home, and personalized patient service; keeping them away from hospitals and emergencies. VITA NOVAS offers infusion packages, mixed with essential fluids, electrolytes, vitamins, and antioxidants as a powerful cocktail to stimulate the immune system and help bolster it to assist in fighting infections and diseases. In-line with the evolved life pattern of social distancing, the process of treatment at VITA NOVAS culminates as:
Select Your Service Area
Schedule a video consultation with our local doctors to discuss your possible treatment plan
Receive the treatment at home
“We have combined elements of Tele-health with cellular therapy, IV wellness infusions, and a direct-to-consumer model intending to capitalize on the burgeoning market for medical services at the patient’s’ place of residence, due to convenience and social distancing practices,” explains Benito Novas , CEO of VITA NOVAS.
The secret behind the VITA NOVAS program is the provision of assistance and prime incentives to medical professionals. Once a physician joins the network, the company provides training and support that they will need in order to set-up run, and market their practices. They enjoy geography and specialization exclusively as well as a strong network of patients referrals, increased revenues, and conduct consultations from home.
Global Stem Cells Group, with golden track record and experience of a decade, is the parent company of six wholly owned operating companies dedicated entirely to stem cell research, training, products, and solutions. Founded in 2010 by Benito Novas, the company combines dedicated researchers, physicians, patient educators, and solution providers with the shared goal of meeting the growing worldwide need for leading-edge Regenerative Medicine treatments. Global Stem Cells Groups corporate mission is to make the promise of Regenerative medicine a reality for patients around the world. With each of GSCGs six operating companies focused on a separate research-based mission, the result is a global network of state-of-the-art regenerative technology, while adhering to the highest medical standards.
VITA NOVAS can help, to find your service area, please visit: www.vitanovas.net
To know more about the company , visit www.stemcellsgroup.com
- Published in News/Events
Patient attraction trends
This year will undoubtedly be the most difficult to attract the attention of new patients. Why? Due to the CONTENT SHOCK phenomenon, in other words, the “attention economy” is moving in the reduction of concentrated spam plus the incessant bombardment in social networks where the attention of new patients is scarce and difficult to obtain.
According to a report by the University of California, San Diego, potential cosmetic patients are viewing more than 34 million bits of information every day. That figure is the same as reading two books a day. It’s no surprise why they can’t get your attention. Because there is so much information to process, more and more prospective patients are starting to tune out. There is a lot of content on many platforms.
The importance of personalization.
The biggest trend in marketing is about increasing personalization and relevance in communication. This means that a single communication strategy will not be part of the conversation.
This trend is directed toward creating a niche-specific, high-quality, valuable resources delivered at the right time while using the right channel.
Here are some examples that you can use in your own marketing plan:
Do you want more facelifts? Describe how the fat is transferred, in conjunction with a facelift it would give the cosmetic patient a good and lasting result. Now take that description to a launch, a Facebook Ads campaign aimed at prospects over 50, whose interests include cosmetic enhancements, commission an influencer, for example an article by a baby boomer blogger, and an educational piece with video via email. Electronic to patients over 50 years in your database.
Do you want more makeovers? Make a list of 10 questions cosmetic patients would ask and answer those questions. Now record a simple video answering the answers and upload it to YouTube, Facebook and instagram, upload your frequently asked questions as an article for blogging mothers, place Facebook Ads in forums and groups for mothers and make a special Mother’s Day for your patients, as well as for his sisters, mothers and girlfriends.
- Published in Blog