This post is also available in: Español
There is a reason why you charge more. You have the skills and experience to back up. Instead of lowering your prices the next time a prospective patient shows you that another surgeon gave him “The best price in the world” here is a better approach. Let a patient who went cheap share a story like this:
“(Dr. X) ruined my life. I had a rhinoplasty that destroyed my face. It gave me a very upturned nose that looks ridiculous. Also, my lower lids became sunken and darkened. Now, I always look tired and sad. It also damaged the oil glands in the skin that covers my nose, as a result, the skin on my nose is always dry and flaky. My ability to breathe through my nose was greatly diminished, which has incredibly narrowed my airways.
When I asked him why my ability to breathe decreased, he simply replied that he was just a cosmetic surgeon and doesn’t care about breathing problems.
When I cried over my shattered face, he told me about how fast he does rhinoplasty in Colombia. He assumes me that he does not spend more than 35 minutes in the operating room with a patient. Maybe that’s the problem! Why is it running? Perhaps you should spend a little more time in the operating room to make sure you are giving your patient a nose that matches his face.
Eventually, I found two doctors who were able to restore some of my dignity and make my face look human again.
I have spent over $ 50,000 to fix my face and have the ability to breathe. Over the past 10 years, since this man ruined me, I have gone through countless consultations, surgeries and skin treatments to get back to looking normal.
Dr. X charges much less than other surgeons, but it will cost you more when you are desperately looking for another doctor to fix your mistakes.
Don’t be mean with your life. Don’t go with the cheapest surgeon available, do a little research when selecting a doctor. Make sure the doctor is trained to do the job you need. Make sure he has before and after photos of other patients with similar problems. ”
You probably have a similar patient with a similar history. Have that in writing with their photos and their permission to show your other prospective patients and to blog about it. And make sure they review it because you really get what you do.